This represents a small reduction in its overall share, which had stood at 17% in Q1 2019, for example. on the left. The average session on Twitter is 3.39 minutes. Twitter [ˈtwɪtɚ]3 (litt. Particulièrement sérieuse, l’enquête porte sur 2029 personnes de 15 ans et plus, et nous en dit plus sur les usages croissants du réseau de micro-blogging. We also see typical patterns with regard to age, with usage more concentrated among younger age brackets. Official Twitter statistics show that, at its peak in Q1 2018, it was used by 336 million monthly active users. Depuis sa prise de fonction à la tète des Etats-Unis, Donald Trump n'a pas arrêté d'utiliser Twitter, bien au contraire ! The high Twitter market cap reported in September 2019 figure represents a recovery from a much reduced figure reported in the wake of a purge of fake accounts in 2018 which saw a loss of two million accounts between Q1 and Q3 of that year. Looking to a different measure, December 2013 saw Twitter’s financial peak, with a market cap of $39.34. On January 8th 2021, Twitter decided to permanently suspend Donald Trump’s Twitter account. By Twitter Safety on Monday, 1 March 2021. We find that the Democrats among the top 10% tweeted an average of 1,613 times between November 2019 and September 2020, compared to 814 tweets for their Republican peers. Twitter market cap, 2013 – 2020, USD billions. Twitter’s coming of age was considered to be SXSW 2007, at which giant screens showed tweets from attendees in real time. A US study conducted in February 2019 found that news was the most common reason for people to come on Twitter, with 56% electing this option. Back in 2014, Twitter itself admitted that as many as 23 million accounts may have been bots. Si Twitter est de plus en plus visible, notamment dans le paysage audiovisuel et médiatique, il n’est utilisé activement que par As well as being the second-biggest market in terms of users, Japan is also Twitter’s second biggest market in terms of revenue. In Q3 2020, US Twitter revenue was worth $513 million (55%), while international revenue was worth$424 million (45%). This is up 13%, year-on-year. Twitter had previously been somewhat cagey over daily active user numbers. Worse still, the study found considerable evidence on inaction from Twitter in the face of this. Proportion of US tweets from top 10% of users + political affiliation. IMPORTANT UPDATE. As part of a New Year promotion, the store promised 100 retweeters ¥1 million (around $9,200). They may make their own tweets private, appearing only to their followers. Twitter is one of the most-used social media platforms in the world. 9.6% of U.S. adults significantly increased Twitter usage during the pandemic. In late 2020, it ranks 49th in the former, and did not feature in Forbes’ 2019 listing. According to the 2018 Pew Research Center Twitter usage statistics, in all, 26% of US Twitter users check Twitter several times a day, with a further 20% claiming to the check it daily. In the years following its launch, Twitter pioneered or made mainstream several innovations that inform how we use social media today. We also see high levels of Twitter penetration in the UK (25%) and Saudi Arabia (35%). The true figure would have stood at a loss of $127 million. Alexa, on the other hand, ranks Twitter 49th in traffic and engagement for the three month period running from mid-September to mid-November. below. 63 percent of all Twitter users worldwide are between 35 and 65. The potential of the microblogging platform, in conjunction with the threat posed by the launch of Apple’s podcasting platform, led Williams, Stone, and Dorsey (the current CEO) to buy out Odeo as the Obvious Corporation. Twitter annual revenue by geography, Q1 2018 – Q3 2020, USD billions. Twitter annual net revenue, 2010 – 2019, USD millions. The average session on Twitter is 3.39 minutes. The platform hit something of a downward trend after this point, however – falling to 321 million MAU by the end of the year. Malheureusement, nous manquons souvent de données fiables sur les utilisateurs français et leurs habitudes d’usage. By AJ Brown and Lauren Ehrlich on Tuesday, 9 March 2021. Si vous êtes déjà connecté, vous devriez arriver sur la page d'accueil. Or to look at it another way, 71% of US Twitter users use Twitter to get their news. Twitter n est pas très répandu en France. One thing we do know through Twitter’s use of the phrase “hundreds of millions” is that we’re not quite up to a billion yet…. : Convert. At its peak in Q1 2018, it reported 336 million MAU. The return of live sports in this quarter, after several months of coronavirus lockdown, and the excitement of the forthcoming US presidential election have been cited as drivers of this healthy revenue growth. 93% of Twitter community members are open to brands getting involved if done so in the right way. Most-followed Twitter accounts in November 2020, millions of followers. *SimilarWeb stats refer to visits, Alexa to daily usage. Twitter advertising revenue stood at $2.99 billion in 2019, compared to $2.62 billion in 2018. There are no official statistics for the average number of followers for Twitter users, but a 2016 study of 96 million accounts by KickFactory set the figure at 707. This in itself came on the back of missed targets in Q3 2019, ascribed to a bug in its Mobile App Promotion tool – which allows developers to promote apps through Twitter. In mid-November 2020, Twitter stock price stood at $43.10. We also prohibit the glorification of violence. Being inclusive can bolster the sense of cultural relevance, with 60% of US Twitter users believing this to be the case. The January 2019 message has been retweeted 4.3 million times. By signing up you agree to our privacy policy. Au niveau du profils des utilisateurs, les résultats ne surprendront personne… 61% d’entre eux ont moins de 35 ans. Si vous n'êtes pas connecté, cliquez sur Se connecter en haut à droite, entrez votre nom d'utilisateur (ou votre adresse email) et votre mot de passe, plus validez en cliquant sur Se connecter . Twitter is one of the most-used social media platforms in the world. In 2018 eMarketer estimated Twitter US penetration came to 20.1%. When surveyed, 81% of the top 10% of Twitter users by post volume said they used Twitter at least once a day. Total Twitter data licensing revenue came to $465 million in 2019, up on $425 million in 2018. Here’s a summary of the Twitter statistics you need to know in 2021: There are 192 million daily active users on Twitter. Start Tracking Unfollowers sign in w/ twitter Here’s a summary of the Twitter statistics you need to know in 2021: There are 192 million daily active users on Twitter. Twitter also revealed in its 2018 retrospective that it had banned 4,000+ politically-motivated disinformation accounts in Russia, 3,300 from Iran, and 750 from Venezuela. Moi je n’ai absolument pas le même usage de Facebook (perso) et de Twitter (dont je me sers principalement pour faire de la veille d’informations). Indeed, this helped Twitter reduce its losses in a difficult 2017. This figure had more than doubled a year later, to 68 million. In 2018, it was reported 65% of the most-prolific Twitter users were women. And as of Q3 2020, the total for the year had nearly already matched this, at $377 million. Voici les principaux résultats mis en avant : Si Twitter est de plus en plus visible, notamment dans le paysage audiovisuel et médiatique, il n’est utilisé activement que par 5% des Français. In Q3 2020, this figure stood at 187 million, incremental growth over Q2 2020’s 186 million, but well up on the 145 million daily active Twitter users (of the monetizable variety…) reported in Q3 2019. 1. It’s hard to imagine a world without it. Twitter is one of the most recognisable names in the contemporary tech and media landscapes. Twitter videos can be a key tool for brands, with the potential to increase purchase intent by 34%, and to improve positive brand sentiment by 14%. There are various explanations. Merkle reports that, between Q1 2018 and Q1 2019, Twitter referral traffic to US websites fell by 6%. Profil : Le profil Twitter est le lieu où chaque utilisateur renseigne ses informations et personnalise son espace grâce à sa bio, sa photo de profil, sa couverture et un photo de fond d’écran. The slashing of stock-based compensation in recent years, at points worth over 50% of Twitter revenue, is seen as instrumental in taking Twitter to profitability. Reportedly, the researchers offered to share their results with Twitter, but the company showed little interest in learning more. Twitter may not be the best app to utilise in the modern marketing landscape, however. It should be noted that Q2 2020’s loss of $1.2 billion was exaggerated as the result of a deferred tax asset valuation allowance carried forward from Q2 2019. Blue ticks were introduced in 2009 to indicate verified celebrity or business accounts – partially based on complaints from Kanye West, who feared being impersonated. Unsurprisingly, these prolific political tweeters are far more likely to be highly politically engaged. En 2016, Twitter avait réalisé un chiffre d’affaires de plus de 2,5 milliards de dollars. More worryingly, in this era of pronounced political polarisation, we see that those who tweet the most tend to have further to the right or left, and more likely to be antipathetic to the other side – without coming into contact with them, as they are far more likely to follow those who ascribe to the same sort of beliefs. The list is dominated by pop stars, who account for six of the top-10. Type in any Twitter ID or @handle below, and it will be converted into the respective ID or username on the right. We have no update on this figure. In terms of age and wealth, Twitter has claimed that 80% of its users are affluent Millennials. By age, we see the greatest concentration of Twitter users in the 25-34 age bracket (28.9%), followed by those aged 18-24 (21.6%). In 2019, US revenue came to $1.94 billion in total (56%), compared to $0.54 billion from Japan (16%), and $0.98 billion from the rest of the world (28%). The Twitter audience is slightly less white and more Hispanic than the overall US population, though not by a great deal. US revenue, on the other hand, was some way off the record figure of $510 billion. Tweetdeck is an official tool that allows businesses to manage, monitor, and schedule tweets. No doubt, many genuine users were also repulsed by the reported proliferation of manipulative bots. Mais la notoriété du réseau est réelle puisque 9 personnes sur 10 en ont entendu parler. At the time of writing (November 2020), no more recent data was availabe. As with other social media, we see a concentration of US Twitter users in higher-income, higher-education, and urbanite social brackets. In Q1 2010, for example, Twitter could only boast 30 million active users. Whatever happens next, however, Twitter has become an essential part of how we communicate. Indeed, a different set of Pew Research Center Twitter statistics shows that the greatest concentration of Twitter users is actually to be found in the 30-49 bracket, who account for 44% of Twitter users, while accounting for 33% of the over population. Twitter also claims that users spend 26% more time with ads than other social media users (of course it does). This is up from 80% in 2018. Notably, Twitter is also more popular with 35-49 year olds and 50+ year old users than it is with teens. Actor Ashton Kutcher was the first to reach 1 million followers, while POTUS 45 Donald Trump (66.7 million followers) is renowned for his liberal use of the platform (46,000 tweets and counting). 145 million, however, compares negatively against, say 210 million daily Snapchat users (Q3 2019) or 500 million daily Instagram Stories users (January 2019). We would like to show you a description here but the site won’t allow us. Unlike advertising revenue, this business segment delivered consistent results over 2020, with each of the first three quarters delivering year-on-year increases. Twitter is an American microblogging and social networking service on which users post and interact with messages known as "tweets". Twitter is currently blocked in China, Iran, North Korea, and is often inaccessible in Turkmenistan. Net revenue figures have fluctuated pretty wildly since then, as we can see below. The latter itself represents a 17% increase on Q3 2018s’s 124 million. Les danges sur Twitter. In the US, according to Pew Research Center, Twitter stats. Demographic breakdown of US news consumers. A switch in reporting methods has even seen a return to user growth. The latter have been connected with the dissemination of ‘fake news’ in recent years, with the intention to disrupt electoral processes, among other aims. In a coronavirus-ravaged Q2 2020, however, we saw the two figures nearly match up. toute l'actualité du digital. After the murder of Saudi journalist Jamal Khashoggi, Twitter was forced to take down a Saudi bot network that was tweeting in favour of the state, suspected of orchestrating the murder. Twitter’s profitability, however, has been driven by reduction in costs in recent years. Les champs obligatoires sont indiqués avec *. Nonetheless, annual figures have grown considerably, even where advertising saw a dip in 2017 in the wake of the scandals following the US presidential election and the Brexit vote. Twitter has come to be the de rigueur mouthpiece of celebrities, politicians, and organisations aiming to speak directly to the public. Outside of the top 10%, the figures are 11 and 2 respectively. In early 2014, it had been as high as $39.32 billion. Twitter was widely credited for its role in the Arab Spring where it was key in passing information not available through conventional channels (leading to its temporary blockage in Egypt. It also took Twitter over a month to detect malicious activity from 40% of the apps discovered by the study. Twitter urged patience, saying that it was aiming to build a healthier product, adding features such as ‘hide replies’ to help detoxify the online environment. Twitter reports that 125 million hashtags are shared every day, and 500 million GIFs. There has been some negative attention for Twitter in this area, with Cambridge Analytica counted among its clients (it was later removed as an advertiser). 2. Plus surprenant encore, ils ne sont que 13% à tweeter tous les jours. Company Disclosing networks … Twitter ID and username converter. Twitter reported that the decline in monthly active users seen before the change in reporting was related to a crackdown on spam and bot accounts. Or, use GNU social and activate the Twitter bridge. Whatever the number of tweets, it seems that – in the US at least – that the most pronounced Twitter usage is concentrated in a very small demographic. In the recovery of Q3 2020, we saw international ad revenue of $381 million – the highest ever quarterly figure. It’s all about the pop stars once more, though, with no fewer that 47% of the top 40 tweets in this metric posted by Korean megaband BTS. The last of these saw a single investor, Saudi businessman Prince Al-Waleed bin Talal, invest $300 million. In general, it seems that brands understand the power of Twitter, with 66% of US companies with over 100 employees utilising the platform for marketing purposes. A slightly higher than average quantity also identify as independents. 85% of small and medium business users use Twitter to provide customer service. The last official Twitter stats on the number of daily tweets stood at over 500 million. Its defining feature is the tight limits on the length of each post – known as a ‘tweet’. Normal loss levels were, however, rather more sustainable. 2016 Twitter stats found that 82% of Twitter users watch video content on the platform, making it a key Twitter content format. Twitter c’est pas encore Facebook mais cela se démocratise de plus en plus. Just over half (54%) of these followers view him favourably. Image-based rivals such as Snapchat and Instagram have risen to precedence over that time period, though Facebook continues to loom large over the social media landscape. We might note other datasets show considerably different results. En cliquant sur "Ok", vous acceptez les CGU ainsi que notre politique de confidentialité décrivant la finalité des traitements de vos données personnelles. Twitter have held a number of funding rounds (see Key Twitter Financial Statistics above), each raising between $5 million and $400 million, between July 2007 and December 2011. The dark side of this is the troubling rise of politically-charged bots manipulating the picture, though Twitter is attempting to take action on this point. Twitter revenue Q1 2011 – Q3 2020, USD millions. According to Hootsuite/We Are Social data, Japan is the next biggest Twitter market after the US, with 52 million users – over 40% of its whole population. En cliquant sur "S'inscrire", vous acceptez les CGU ainsi que notre politique de confidentialité décrivant la finalité des traitements de vos données personnelles. In fact, more than 25% of Twitter users live in Asia-Pacific. In the record quarter of Q4 2019 saw domestic Twitter ad revenue of $510 million (58%), compared to the $375 million generated internationally. It’s not just about those reading the news though; around one quarter of verified Twitter accounts belong to journalists. Using hashtags to categorize Tweets by keyword People use the hashtag symbol (#) before a relevant keyword or phrase in their Tweet to categorize those Tweets and help them show more easily in Twitter … Twitter also suggested GDPR may have played a small part. The high Q2 2018 figure was bolstered by the release of deferred tax asset valuation allowance in Brazil, for example, and Q3 2018 by the same in the US, for example.